by Maxine Yates | Feb 14, 2022 | All Podcasts, Personal Development, Soft Skills, Technical Skills
Episode #60. A holistic view of the skills that marketers need to have today, to grow the brands of tomorrow, is the topic of today’s episode – all the technical skills, soft skills, leadership qualities and level of personal understanding you need to grow. Joining...
by Maxine Yates | Feb 7, 2022 | All Podcasts, Technical Skills
Episode #59. This episode is a technical skill on Insight. As marketers you may always be on the lookout for consumer insight, but how do you know you’ve got it and crucially, do you know what to do with it? Abby’s guest expert is Helen Edwards; columnist at Marketing...
by Maxine Yates | Jan 31, 2022 | All Podcasts, Personal Development
Episode #58. Work/life balance is the personal understanding topic in this episode. As marketers, we can often feel overwhelmed with the growing breadth of our role to be the voice of our consumer and lead the commercial agenda. But making time for what brings you joy...
by Maxine Yates | Dec 13, 2021 | All Podcasts, Soft Skills
#Ep57. Culture and hybrid ways of working is the soft skills topic for marketers in this episode. As a result of the pandemic many of us have continued the trend to work flexibly either with hybrid models or working from home – but how can we keep our teams connected...
by Maxine Yates | Dec 6, 2021 | All Podcasts, Personal Development, Soft Skills
Episode #56. Authenticity is the leadership and personal understanding topic in this episode. Abby is joined by Marketing Week’s Marketer of the Year – Keith Moor, to discuss the importance of authenticity and how being your best self at work and leading by...
by Maxine Yates | Nov 29, 2021 | All Podcasts, Technical Skills
Episode #55. This episode’s topic is Long-term strategy, a key technical skill for marketers. Long-term strategy has never been more important, as we emerge from 18months of pandemic to regroup and look forward to where we are going to take our brands business but...
Recent Comments