Marketing Mentor and Trusted Advisor

Who do you turn to, when everyone turns to you?

Our marketing mentoring and trusted advisory service gives marketing leaders external perspective in a confidential space to ask questions, work through challenges, explore, challenge, build, brainstorm and gain advice from our team of experienced marketers. Giving you the confidence to take the next step and action.

As your trusted partner, we’ll guide you every step – from frameworks to assessment, understanding your needs and what great looks like, to training development programmes from accredited trainers to close any knowledge gaps for your team. We’ve got you.

WE’RE IN YOUR CORNER

Marketing leadership today is challenging, with increased breadth and depth of roles, limited resource, increased commercial accountability, the pace in which we bring activation to market and so much more. This can also be amplified if marketing – or your business – is going through a period of transformation or change.

So, whether it’s a regular space to work through the day-to-day challenges or to have external support as you navigate through periods of change and transformation happening within your organisation or team, we’ve got you.

    Marketing MENTORSHIP for Support for leaders

    As we often say, it’s lonely at the top and often the challenges keeping us up at night can’t be shared with our team or often our peers in our exec or board. Even if they can, sometimes you want an external perspective, advice on next steps or a partner to bounce ideas with to define how you will move forward.

    You don’t have to do it alone and as your marketing mentor/trusted advisor, we’re part of your support system to provide safe trusted space to process, find answers and define next steps

    We’re all works in progress – no matter how experienced or senior we are, what separates the best from the rest is a growth mindset and the humility to raise our hand to ask for help. That we don’t know all the answers… yet.

    As Charlotte Langley from Bloom and Wild said on recent Whole Marketer podcast ‘it’s not about knowing what you don’t know, but who you need to call that does’.

    HOW WE HELP

    You bring what is keeping you up at night or that you need external perspective or advice about and we’ll support you.   Although each situation is unique and personal, some common areas we discuss and advise on include:

    • Team leadership – motivation of team, performance issues, team dynamics, organisational restructure
    • Stakeholder management – gaining alignment, buy-in, securing investment
    • Strategic challenges – lack of clarity from senior/global teams, developing long-term vision and strategy
    • Transformation – leading teams through times of change and transformation, communication and managing conflict, making change a reality
    • Personal impact – difficult conversations or the effect on relationships, professional development, confidence, energy etc.

    and much more…

    Work with us

    AN ADVISOR OR MENTOR?

    We bring our unique perspective from time spent with marketing leaders in trusted safe spaces, spending time with their teams though training, workshops and coaching and coupled with our own lived experience as marketing practitioners, trainers and coaches.

    As a trusted advisor, we will work as your strategic partner to listen, advise, support and empower you with tools and external thinking, to gain the answers on next steps, to allow you to achieve your business and personal professional goals.

    As a mentor, we provide guidance and advice based on our experience so that you can develop the skills in a particular area of marketing and leadership that you are developing. You may need one service or a combination of both. Please get in touch with us to discuss the type of support we can tailor to your needs.

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    “I was at a crossroads in my career and Abby helped in more ways than I can ever say. From the very first session I felt inspired and empowered. Abby’s values led, open and honest approach really resonated with me. In addition to sharing valuable guidance, you really feel like Abby has your back… she genuinely cares.

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    Abby will be the first person I contact when I plan my next move, or if I simply need reminding what my north star is. Thank you Abby for everything.”

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    ‘I have known Abby for over 10 years and have watched her grow to be one of the most influential leaders of our industry.  She is an expert practitioner, thought leader and someone with the vision to see past what our industry is today and what it could and should be in the future. I know how many people Abby has impacted either directly through her work or indirectly through her various channels and I know every one of them is a better marketeer, leader, and person for her influence.  Abby cares deeply about the impact Marketing can have on the world, Marketing is lucky to have her.’

    Kyrsten Halley
    Customer Transformational Director
    Aldi

    A SAFE SPACE FOR FRESH PERSPECTIVE

    If you’re ready to find out how our mentoring and trusted advisory service can help you feel fulfilled and empowered to deliver on the true potential of marketing for your organisation, contact us below.

    Contact us:
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